Difference Between Content Marketing, Social Media Marketing and SEO
f the title of this post doesn’t sound very original to you – that’s because it’s not. There are many posts about this topic. But I am still surprised on a daily basis by the ignorance with which the...
View ArticleOwned, Earned Paid Media and Social Media Marketing
Do you know how Owned, Earned & Paid Media impact your social media marketing? To be a successful social media marketeryou need to understand the different forms of media that go into smart social...
View ArticleThe Power of Storytelling in Social Media Marketing
What keeps you coming back to your favorite books, TV series or movies? A good story. Publishers and producers know this and have become masters at using the power of story to draw big audiences....
View ArticlePsychological Marketing vs. Social Media Marketing
Human psychology is not only fascinating, but it can also provide keen insight into how consumers make purchasing decisions. By understanding the triggers that encourage consumers to take specific...
View Article6 Ways B2B Marketers #Fail at Social Media Marketing
You’re a smart marketer, so you get the importance of social media. You understand that target buyers are tapping into social to determine which solutions and vendors to consider. You’ve probably set...
View ArticleHow to Create Brand Memes for Social Media Marketing
Creating graphic memes with quotes is a good way to encourage conversation and shares on social media. Having a standout visual marketing strategy is an important part of building your personal...
View ArticleHow to Grow Your Followers with Social Media Marketing
So, you have your base and foundation on your social media accounts, but now it’s time to grow your business and increase your market and followers. How do you even begin? Below, we will introduce 7...
View ArticleHow REI Uses Disruptive Content Marketing video
We’re excited to be on the cutting edge of the Next Big Thing in Social Media Marketing with the addition of our Google+ page to our social circles. Source: www.youtube.com
View ArticleTop 8 Benefits of Social Media Marketing for Small Business #Infographic
The past few years witnessed the tremendous rise of social media, pervading the online consciousness of Internet users from all over the globe. It did not end there however as the influence of social...
View ArticleGet the Most out of Social Media Marketing with New LinkedIn Analytics
LinkedIn recently announced the launch of new analytics tools for social media marketing professionals—tools that promise to bring more data and insight into the process of positioning you or your...
View ArticleDigital Marketing Influencers #1 Social Media Marketing Tips @SunnyLenarduzzi
Social Media Marketing Tips from digital marketing influencers around the world! From which social media sites to online marketing tips to social media strategy, here are the #1 Social Media Marketing...
View ArticleThe Secret Recipe for Social Media Marketing
Often you will find yourself wondering why your social media marketing strategies are bringing you back to square one. You are not seeing an increase in the amount of conversions and you are...
View ArticleHow to Use Topsy for Social Media Marketing #contentmarketing
Do you know how many people have tweeted your latest blog post? Do you know how many of those people are influencers? The more we can learn about people and posts on Twitter, the more we can improve...
View ArticleWhy Social Media Marketing Is Not A 9-5 Job
As Social Media Marketing goes mainstream, companies finally understand the value of a Social Media presence to their bottom line. Chief Marketing Officers, steeped in traditional marketing...
View Article9 Laws of Social Media Marketing
Remember how in elementary school science you learned about the physical laws that ordered the universe? And how, once you knew about the underlying rules of energy and matter, the details of a lot of...
View Article26 Creative Tips and Tools for Social Media Marketers
re you a busy social media marketer? Do you want better tools and tips to simplify your job? Looking for ways to increase your visibility or productivity? In this article you’ll discover the best tips...
View ArticleHow to Use Videos in Social Media Marketing
Using videos is a fun and easy way to let people know about your products. Thanks the internet, you don’t need studio budgets to make videos for marketing. All you need is a camera and a social media...
View ArticleHarness the Power of Personas for Social Media Marketing
Personas are not new. They have been around since the 1990s. What is new is taking personas and applying them to social media. A persona is a tool to summarize research about a target audience and...
View Article5 Myths of Social Media Marketing
Have you tied your social media efforts to a positive ROI? Or, have you heard claims that social media marketing just isn’t worth the effort for B2B companies? B2B social media has gotten a bad rap in...
View ArticleSocial Media Marketing: 4 Key Principlies
It’s not uncommon to encounter broad sweeping statements like “social media marketing is great for business,” or “social media is the future of online marketing.” However, while we’re subjected to the...
View Article