Finding — and keeping — top talent is challenging in today’s competitive job market, and the healthcare industry is no exception. Strong marketing and social media campaigns that express your organization’s culture and mission can make recruiting and retaining talent a lot easier. As your brand becomes stronger and more recognizable, potential employees (and even customers) will begin to pursue your organization. By the time candidates submit an application they will already have a strong emotional bond with the company and understand your corporate values.
And while the healthcare industry may have once been considered a slow adopter to the world of social media marketing, it’s safe to say that these creative examples of employment branding initiatives are busy making up for lost time:
Source: www.linkedin.com